Marketing templates get approved faster with a clear reason to act and no manufactured urgency.
WhatsApp, direct from Meta.
Cast connects to the WhatsApp Business Platform through direct Meta Cloud API access, not a layer on top of one. Templates, rich media, commerce, and an optional AI agent that can answer for you, all in one inbox.
Everything the platform supports, in one place.
Templates
Marketing, utility, and authentication templates, built and submitted for approval without leaving Cast.
Rich media & buttons
Images, video, documents, and interactive call-to-action and quick-reply buttons on every template.
Unified inbox
Every conversation in one place, with the 24-hour service window tracked automatically so your team never guesses.
Interactive messages
List messages and reply buttons that turn a conversation into a menu, without a single line of code.
Catalog & commerce
Share your product catalog and take orders inside the chat, from browse to checkout.
Optional AI agent replies
An AI agent trained on your own knowledge base can answer routine questions and hand off to a human when it can't. Billed per resolution, not per seat.
Templates that get approved and get replies.
Real message shapes built in Cast, shown as they render on WhatsApp. Filter by what you are sending, in English or Arabic.
Marketing templates get approved faster with a clear reason to act and no manufactured urgency.
Utility templates are approved fastest when the variables are transactional, not promotional.
Utility templates are approved fastest when the variables are transactional, not promotional.
Authentication templates keep it short: a code, an expiry, no buttons besides autofill, no marketing language.
Authentication templates keep it short: a code, an expiry, no buttons besides autofill, no marketing language.
Marketing templates need a real end date and a working opt-out, or Meta will bounce them back.
Re-engagement templates read better with a specific reason for the discount, not just "come back".
Collections templates are utility, not marketing: state the amount, the due date and the link, nothing more.
Global by nature, one platform by design.
WhatsApp runs on Meta's global network, so there's no regional limit on who you can message. Cast's job is the platform around it: the inbox, the templates, the automation, and the reporting that ties WhatsApp back to your other channels.
Conversation-based pricing, no surprises.
WhatsApp pricing follows Meta's conversation categories. See exactly what each category costs before you send.
Bring WhatsApp into the same inbox as everything else.
Get connected to the WhatsApp Business Platform in days, not months.