Castby WAYVZ
Sign in Request a demo
PlatformPlatform overviewHow attribution worksAI agentsNetwork & coverage
ChannelsSMSWhatsAppVoiceAll channels
SolutionsRetail & e-commerceFintechLogistics
PricingDevelopersIntegrationsSecurityWhy CastAboutContact
Sign inRequest a demo
Platform

One platform, from the network up.

Cast is the engagement layer. It runs on the WAYVZ network. In MENA & Africa that means direct operator connections underneath the platform. Worldwide, the same platform delivers over vetted partner routes and Meta channels.

Cast platform Sample The Cast inbox: a WhatsApp conversation with a customer, the conversation list, and the customer details rail Window open · 24h AI agent handoff WAYVZ network · MENA & Africa
Cast platform

Engage, orchestrate, attribute

  • Unified inbox for every channel
  • Journeys and flow builder
  • CDP, segments and profiles
  • AI agent, billed per resolution
  • Click-to-payout revenue attribution
WAYVZ network

The network behind Cast

  • Direct operator connections where we hold them
  • Sender ID registration and local compliance handling
  • Carrier billing (DCB), early access
  • Bot and velocity filtering
  • Global delivery via partners and Meta
What you get

Engage. Orchestrate. Attribute.

Three jobs, one console. Every screen below is the real product, shown on a sample workspace.

Engage

One inbox for every conversation.

WhatsApp, SMS, voice, web chat and social land in one thread, with the customer's profile and history beside it. Route to the right person, reply with macros, or let the AI agent resolve what it can and hand off what it should.

The Cast inbox: a WhatsApp conversation with a customer, the conversation list, and the customer details rail
Orchestrate

Journeys that run while you sleep.

Build a flow once with a trigger, a wait, a message and a branch. Cast runs it for every contact, across channels, and falls back from WhatsApp to SMS to voice when a message goes unread.

  • Triggers on events, segments, inbound messages or a schedule
  • Branches, waits, goals and tags without code
  • Live performance on every node once the journey is running
The Cast journey builder: a cart-recovery journey with a WhatsApp message, waits, an if/else branch, an SMS fallback and a goal
Attribute

Revenue, traced back to the send.

Every click, order, collection and carrier-billed payout is tied to the message that earned it. Not opens. Not delivery receipts. Money, per channel and per campaign.

  • Click-to-payout attribution across every channel
  • Revenue by channel, by campaign, by journey
  • Carrier billing in MENA & Africa, early access
The Cast dashboard: revenue attributed by channel with conversion counts, plus messages sent, delivery rate and spend
CDP & segmentsUnified profiles, real-time segments and rule-based scores that journeys can target.
Landing pages & formsBranded pages with Arabic and RTL support, short links and lead capture, attributed to the campaign.
REST API & webhooksA clean API, signed webhooks and docs so your team can build on Cast in an afternoon.
IntegrationsConnect your store and tools, import events, and push conversions back for closed-loop reporting.
Product tour

Inbox, Journeys, Revenue working as one.

Three screens, the same sample workspace as above. Switch tabs to see each one, or watch the 80-second film.

Sample workspace: the Cast inbox showing a WhatsApp conversation, the conversation list and the customer details rail
  • One thread per customer, every channel
  • AI agent replies, hands off when it should
  • Profile, tags and history beside the conversation
Sample workspace · Inbox
1 / 3

    See the platform on your data.

    Book a walkthrough and we will show it on a workspace shaped like yours.

    Request a demo Explore docs