Castby WAYVZ
Pricing

Priced on the customers you actually reach.

Plans scale with your monthly active contacts, not seats, not sends. Message delivery is billed transparently on top. Prices shown are indicative while we run pilots; your pilot proposal confirms them.

A monthly active contact (MAC) is a unique person you message in a billing month across any channel.

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Move the slider to your monthly active contacts. We will show you the plan that costs the least, today.

1,000500,000
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The AI Agent bills only per resolved conversation: $0.59 on Launch, $0.39 on Starter, and $0.29 on Growth and Scale. Every price on this page is indicative until your pilot proposal confirms it.

SMS and WhatsApp are billed from a prepaid wallet at per-message rates by country, and voice per minute. The other channels are included during the pilot program. Ask for your rate card. Get my rate card
Launch
$79 / mo
3,000 contacts included
  • Built-in channels + unified inbox
  • Cross-channel journeys
  • CDP, forms, links, API
  • 3 seats
Request a pilot
Starter
$199 / mo
10,000 contacts included
  • Everything in Launch
  • AI Agent
  • Click-to-payout attribution
  • 10 seats
Request a pilot
Scale
$999 / mo
200,000 contacts included
  • Everything in Growth
  • Support terms agreed in contract
  • Advanced roles
  • 50 seats
Request a pilot

Plan prices are indicative. Need more than 200,000 contacts? See Enterprise & Wholesale.

Message delivery, billed transparently

Your plan covers the platform and your active contacts. Actual sends draw from a prepaid wallet, billed at per-message rates for SMS and WhatsApp and per-minute rates for voice, all varying by country. During the pilot program the other channels are included in your plan. Ask for your rate card.

AI Agent, billed per resolution

The AI Agent bills only when it resolves a conversation: $0.59 / $0.39 / $0.29 by plan. Escalations to a human are free, and every plan includes a one-time onboarding credit to get started.

Enterprise & Wholesale

Priced like your operator.

For operators, enterprises and agencies buying at scale. No contact metric here: a platform fee, and your own committed rate card. Carrier billing is early access and quoted per market.

Enterprise

Platform fee from $2,500/mo with SSO/SAML, SCIM and support terms agreed in your contract. A committed rate-card wallet for messaging, with rate protection. Carrier billing (DCB) is early access and is quoted per market once a carrier is connected.

Reseller & agencies

Wholesale rates, sub-account billing, and white-label Cast. Run every client from one console, with clean per-account billing and your own margin.

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Direct operator connections where we hold them, and voice on a SIP trunk we provision, or your own telephony account. Carrier billing is early access and begins once a carrier is live in your market.